Describes the growth of a biotechnology company as it shifts from a service research organization to an integrated human therapeutic company. Maps the management changes from 1982 to 1998, as the company responds to volatile market pressure. |
Learning Objective: To illustrate the challenges of shifting strategies in a research-intensive organization; to point to the different management styles needed at different stages of a company's life cycle; and to demonstrate the unique issues of product development in a biotechnology firm. |
8.25.2007
Survivor Scios: Reality Biotech--The Anatomy of a Growing Biotech Company
Survivor Scios: Reality Biotech--The Anatomy of a Growing Biotech Company: "
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